Kalendarium mobila tjänster

2010 ons–tor 22–23 september 09:00–21:00

Catwalk 10

Spotlight on Mobile services

Welcome to join us at Catwalk 10, September 22-23!

(Scroll down for program and speakers)

In 2006 a group of innovative product and service companies decided to arrange a get together with their customers. The purpose was to highlight future opportunities within the field of mobile services and the event was named “Catwalk” since mobile trends were displayed on a ”fashion runway”. The initiative received such a positive feed back that the event has been organized each year since then. It is now a growing international event that gathers leading players from the whole telecom industry. This year’s event - Catwalk 10 - will be held on September 22-23 in Karlskrona, Sweden as usual.

Catwalk 10 is what you might call an "unconference".
If you have joined us before you know what to expect from a Catwalk-event. If not you will discover that the event includes elements of a traditional conference but is different in that sence that it is partly participant-driven and informal. The purpose is simply to offer a reasonably priced meeting point for industry stakeholders where anyone can raise a question and have an opinion in a positive and informal atmosphere, and where the content is based on issues that will contribute to the industry's continuing evolution and create new business opportunities.

At Catwalk you meet up with the whole telecom industry
At Catwalk, you can expect to meet representatives from all parts of the telecom industry value chain – that includes system and terminal suppliers as well as operators and application developers and last but not least the customers. Ten different countries were represented at last year's event.

Catwalk is a business event with a customer focus.
The customer focus has been an important part of the event since its inception and customers testimonials – Mobile Customer Jam - is always a part of the program. During the event customers are also rewarded for their initiatives and performance within mobile corporate services, during the Cut The Wire Award price ceremony. The Catwalk event offers a good and cost efficient opportunity for participating product companies to invite their existing customers to an enjoyable and interesting event with a focus on mobile business services.

A lot of opportunities for networking and business meetings
The Catwalk event offers a lot of opportunities to network and book individual meetings with other participants. There are also plenty of opportunities to immerse in interesting topics of conversation during the daily program as well as during lunches, breaks and
festive evening arrangements.

 

Please observe that the schedule below will continue to evolve as new speakers are added.

September 22

09:00-17:00 Exhibition (The exhibition area opens at 08:00 for exhibitors)

08.00-09.00 Business Matchmaking

09.00-09.30 Welcome! Setting the Stage – “Past, present and future”.

Update 2010-2011
 Gustaf Cederström, Partner/VP, Radar Group Int.   

09.30-12.00 Technology trends

Mobile Trend Analysis
 Gustaf Cederström, Partner/VP, Radar Group Int.

50 Billion Connected Devices - Going Vertical
Jonas Nordström, Business Intelligence Manager, Business Unit Multimedia, Ericsson

Access BizSpark
Nils Stadling, Technical Evangelist, Microsoft

M2M-Chargepoint Interactive Management, LEO
Michel Bayings, Product Manager EV Charging, e-laad.nl, Logica

Google and Cloud Computing
Olof Hernell, Sales Manager, Avalon Innovation - Google Enterprise Partner

Project Mobile Data - Implementing Schenker's 3500 new Mobile Units
Mattias Ahlberg, Project Manager (Mobile), Schenker.

12.00-13.00 Lunch and Business Matchmaking, Investor pitch

13.00-14.00 Social and Business Trends

Bringing Social Networking, Unified Communication and the Flexibility of Mobile
Phones to Business Users (BCS/RCS)
Magnus Leonhardt, Head of Strategy and Portfolio Management, Ericsson Business  
Applications

Mobile Insurance
GBS Bindra, Global Innovation Director, Logica

14.00-15.00 Showroom

Mobile Professional Service
Speaker from Fujitsu    

Mobile Marketing - facts, not myth
Del Alibocus, CEO, Kaskado

The Personal Mobile Security
Stina Lanz, Market Communication Manager, Aurora Innovation

15.00-17.00 Break out sessions – Health, Mobile Payment, Banking and
Sustainability/Environment

m-Health & m-Sustainability
Environment Management and Climate Issues
Chatarina Holmberg, Climate Champion and Environment Coordinator, Telenor Sweden

Environment and Sustainability with the EMO Solution
Rakesh Aerath, Head Delivery - Telecom and Innovation, Logica

Syster Gudrun, and then what?
 Katarina Sulasalmi, Project Manager, Landstinget Blekinge

Mobile Payment, Mobile Banking & Mobile Identity in symbiosis.
Mobile secure identity for future banking service
Anders Petersson, Head Internet- och Mobilbanken Privat, Swedbank

Mobile identity - The users and business perspective
Johan Tullberg, CEO, Signpay

Secure Mobile Identification as an Enabler
 Mats Appelgren, Product Manager, Finansiell ID-teknik

Mobile Banking - mobile applications
Johan Persbeck, Head of Cybercom South, Karlskrona, Cybercom

Mobile Payments - are we ready?
Sören Babra, CEO, Payair

Mobile Money
Niclas Melin, Portfolio Marketing, Ericsson

Panel debate with all speakers above.

17.00-18.00 BarCamp, Business Matchmaking

19:00 Banquet dinner


September 23

09:00-17:00 Exhibition (The exhibition area opens at 08:00 for exhibitors)

08.00-09.00 Business Matchmaking

09.00-10.30 The mobile Ecosystem – OS, Devices, Platforms

Opening
Joakim Nelson, General Manager, Head of Industry 
Collaboration and Asset Management, SonyEricsson

Windows Mobile 7
Peter Wissinger, Director Mobile Communications Business, Microsoft Nordics

RIM (Research in Motion)
Håkan Cronqvist, Manager of Application Development, RIM

Investment and active ownership in innovative telecom companies
Mats Lindoff, Founding partner of EMA Technology.

10.30-11.30 Showroom

11.30-12.30 App Yours! The business benfits of application development

M-learning and related fields
Tobias Hedlund, VD, Qtrust

12.30-13.30 Lunch and Business Matchmaking

13.30-14.00 Spotify - the Success Story (together with dev. Conf)

Spotify - the Success Story
Andreas Ehn, Former CTO, Spotify

14.00-17.00 Mobile Customer Jam – Listen to customer testimonials.

17.00-18.30 BarCamp & Business Matchmaking

19:00 Cut The Wire Awards price ceremony
Read more about Cut The Wire awards 2010 here!

21:00 Catwalk party